Rules

Anyone with a public TikTok account. There is no registration: a public video with #apparentglow enters you automatically. Claiming your profile is optional and takes a minute (a code in your bio or a TikTok login); it unlocks a personal 10% code for the sales board, a dashboard and payout details.

A video counts if it is public, posted inside the contest window, and carries #apparentglow in the caption. Views and likes are read from TikTok every 8 hours, three times a day; we use the numbers TikTok shows. The final count for a contest is the first update after the window closes.

Most videos — how many qualifying videos you posted in the window. Most views — the sum of current views on those videos. Top GMV — sales that TikTok Shop attributes to your videos (read from the shop analytics, no code needed), plus orders on apparentskin.com placed with your personal 10% code, both inside the window.

Weekly sprints run Monday 00:00 to Sunday 23:59 UTC. The monthly cup runs from the 1st to the last day of the month. A video counts for both.

Cash for places 1 to 3 in every category, weekly and monthly. See the pools on each board. Paid via PayPal within 7 days of the contest end. If a winner has not claimed their profile, we DM them on TikTok; a prize unclaimed for 30 days rolls into the next pool.

Bought views, reposted or deleted-and-reuploaded videos, and multiple accounts are grounds for removal. We keep a snapshot history of every video, so spikes are easy to spot.

Show the product honestly. No medical claims. Say it's a paid partnership if TikTok's rules require it in your country.